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Want more free books like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. Become the most productive person you know as you learn how to tackle distractions, from emails and social media to chatty colleagues, and figure out how you can become indistractable. How often do you sit down to accomplish a task and, instead, find yourself logging onto Facebook, conversing with colleagues, or skimming online news? It’s a common occurrence for most of us, especially in this modern world of technology. However, Nir Eyal suggests that technology isn’t to blame for our constant distraction. In fact, our brains are hardwired for distraction, luckily, we can learn to control the triggers that we encounter every day. Nowadays, technology can even help us overcome these triggers with apps that block distracting sites and set time limits. And now, you can learn how to become the most productive person you know through Eyal’s actionable advice and tips to tackle daily distractions like emails and boredom.
Indistractable by Nir Eyal
"Indistractable provides a framework that will deliver the focus you need to get results.” —James Clear, author of Atomic Habits "If you value your time, your focus, or your relationships, this book is essential reading. I’m putting these ideas into practice." —Jonathan Haidt, author of The Righteous Mind You sit down at your desk to work on an important project, but a notification on your phone interrupts your morning. Later, as you’re about to get back to work, a colleague taps you on the shoulder to chat. At home, screens get in the way of quality time with your family. Another day goes by, and once again, your most important personal and professional goals are put on hold. What would be possible if you followed through on your best intentions? What could you accomplish if you could stay focused and overcome distractions? What if you had the power to become “indistractable?” International bestselling author, former Stanford lecturer, and behavioral design expert, Nir Eyal, wrote Silicon Valley’s handbook for making technology habit-forming. Five years after publishing Hooked, Eyal reveals distraction’s Achilles’ heel in his groundbreaking new book. In Indistractable, Eyal reveals the hidden psychology driving us to distraction. He describes why solving the problem is not as simple as swearing off our devices: Abstinence is impractical and often makes us want more. Eyal lays bare the secret of finally doing what you say you will do with a four-step, research-backed model. Indistractable reveals the key to getting the best out of technology, without letting it get the best of us. Inside, Eyal overturns conventional wisdom and reveals: Why distraction at work is a symptom of a dysfunctional company culture—and how to fix it What really drives human behavior and why “time management is pain management” Why your relationships (and your sex life) depend on you becoming indistractable How to raise indistractable children in an increasingly distracting world Empowering and optimistic, Indistractable provides practical, novel techniques to control your time and attention—helping you live the life you really want.
Hooked by Nir Eyal
How do successful companies create products people can't put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the "Hook Model" -- a four steps process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back over and over again, without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a startup founder – not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, startup founders, and anyone who seeks to understand how products influence our behavior.
The Science Of Storytelling By Will Storr Summary by QuickRead
Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. If you’ve ever wanted to learn what makes a truly great storyteller and how you can become one yourself, The Science of Storytelling can take you on a journey behind the scenes, Debunking the illusion that only certain gifted people can tell a good story, Will Storr investigates the scientific and psychological principles which craft a compelling story. Exploring such topics as how to grab your audience’s attention and create a relatable character, The Science of Storytelling tackles everything you’ll need to create an original story of your own.
Affluenza by John de Graaf
Previous editions of Affluenza described the early symptoms of the disease that led to a nearly fatal shutdown of all our financial systems in 2008. This new edition puts more focus on the behavior changes we need to make to be certain that the Great Recession does not become a prelude to something worse.
Want more free books like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. Through stories of harrowing events and near-death experiences, William McRaven details the lessons he’s learned from four decades of service as a Navy SEAL. Throughout four decades of service in special operations, William H. McRaven tells stories of how he helped take down two of the most infamous leaders of al-Qaeda, Saddam Hussein and Osama bin Laden. However, despite seeing much success in his career as a Navy SEAL, William recalls the most important lessons that he learned throughout his career. Through all the horrific experiences and harrowing near-death experiences, William McRaven details the importance of teammates in life. Teammates including those that help you in your career, but also the teammates in your personal life that support you and love you through the ups and downs.
Want more free books like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. Find out how you can build a company culture that works by turning to history and seeing what you can learn from the world’s greatest leaders. Talk to any business leader and they’ll tell you that company culture is crucial. Creating an environment that people want to work in is essential to any workplace, but how can you accomplish this? As you’ll find out, creating a culture isn’t a new concept, in fact, Ben Horowitz recounts the lessons we can learn from some of history’s most prolific leaders. By focusing on some of today’s most successful companies like Apple, Horowitz also turns back to history and takes a closer look at historical leaders who transformed cultures. Find out how you can build a culture based on the ancient samurai code, what you can learn from a prison gang leader, and how you can define a culture code that works.
Hello My Name Is Awesome by Alexandra Watkins
Every year, 6 million companies and more than 100,000 products are launched. They all need an awesome name, but many (such as Xobni, Svbtle, and Doostang) look like the results of a drunken Scrabble game. In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyone—even noncreative types—can create memorable and buzz-worthy brand names. No degree in linguistics required. The heart of the book is Watkins's proven SMILE and SCRATCH Test—two acronyms for what makes or breaks a name. She also provides up-to-date advice, like how to make sure that Siri spells your name correctly and how to nab an available domain name. And you'll see dozens of examples—the good, the bad, and the “so bad she gave them an award.” Alexandra Watkins is not afraid to name names.
Mobilized by SC Moatti
Mobile has now become such an integral part of how we live that, for many people, losing a cell phone is like losing a limb. Everybody knows mobile is the future, and every business wants in, but what are the elements of mobile success? SC Moatti, a Silicon Valley veteran who was an executive with Facebook, Trulia, and Nokia, gives businesses and professionals simple ways to thrive in this modern day “gold rush.” More than a book on technology, this is a book about human nature and what matters most to us. Moatti shows that because mobile products have become extensions of ourselves, we expect from them what we wish for ourselves: an attractive body, a meaningful life, and a growing repertoire of skills. She has created an all-encompassing formula that makes it easy for any business to develop a strategy for creating winning mobile products. Her Body Rule dictates that mobile products must appeal to our sense of beauty—but beauty in a mobile world is both similar to and different from what it means offline. The Spirit Rule says mobile products must help us address our deepest personal needs. And the Mind Rule explains that businesses that want to succeed in mobile need to continually analyze the user experience so they can improve every iteration of their products. Moatti includes case studies from mobile pioneers such as Facebook, Uber, Tinder, WhatsApp, and more. The market is full of how-to books for programming apps, but no works examine what is required for success in the mobile era. Until now.
Elevated Economics by Richard Steel
A vital leadership guide to understanding and engaging socially responsible consumers and investors Consumers and investors have innovated their game. Now you as a leader must innovate with them or face the consequences. In this engaging and persuasive guide to the new world of conscious capitalism, entrepreneur and investor Richard Steel details the inevitability of the coming changes in capitalism. Our economy has become increasingly values-driven, and consumers have begun to care more about the principles of the companies from which they buy. With an eye toward the future of sustainability, Elevated Economics provides you with: * Crucial information on the rise of ESG (Environmental, Social, and Governance) practices. * Informative, firsthand interviews with Ivy League business school professors and CEOs of successful companies who actively follow the ESG model. * A framework for understanding trends in Socially Responsible Investing (SRI). Steel makes the case that ESG is more than a burgeoning trend, and as a leader, you must get on board or risk extinction.